Adsense Optimization Tip 2: Design the Perfect Ad

Designing the perfect ad on adsense is one of the key to earn on Google Adsense. It is not just by the quality of contents and quality of traffic that make you earn on Google Adsense. But how would you convince your visitors to click on the ad? You have to make it perfect! Perfect in a sense that it generates lots of clicks from your visitors. In designing the perfect ad, you have to take note of the following.

Ad Type

Choose the perfect ad size for your blog. The ad should encourage the visitors to click and not to annoy them. Experiment on different ad sizes and track them using channels on Google Adsense. Also think of a size that would fit on every section of your blog. For example, inside the blog post, the most appropriate ad size was 336×280 large rectangle. In the sidebar, you can put a vertical banner etc..

Color of the Ad

Should you go to a contrasting color or just blend the ad color with your contents? You must experiment on this and if the contrasting color generates more clicks, then you should go for it. Contrasting color - The ad color is different from your background making it to stand out. Blend the ad - means the background of the ad should be the same as the background of your blog/site. This would make users think that it is a part of your content and drawing them to click the ad.

Location of the Ad

Before you put ads, you must answer first these questions.

• What part of my blog/site do most visitors visit? Is it the front page? etc..
• What do my visitors usually do when they visit my blog/site? Read my contents? or Just hang around?
• How can I manage putting ads by not making my blog full of just ads? Remember that you don't want to make your blog an ad blog.

If you could answer these questions, then you now have an idea on where to put ads. Ad positions varies depending on what type of blog/site you have. For forums, ads are best placed after posts and not on the header. Users usually scroll down to read and skip the header instead. For a normal blog like PC Holics,  ads are best place near contents. Now you get the idea.

The most important of all factors that is not mention here : Understand how your visitors behave on your site. Always listen to your visitors and not to everyone else if that would bring you more earnings.